FOR THE RECORD: Working in advertising, and done work for many great brands like AIR FRANCE, PHILIPS, VOLTAS, NIVEA, RAYMONDS, GATI LOGISTICS, GLAXO, NOVARTIS, INDIAN OIL, MARRIOT, SBI MUTUAL FUND, SANSUI, FAIRGLOW, KENSTAR, ASIAN AGE. ORCHID.
WORK PHILOSOPHY: When the whole world is against u, either ur terribly right, or terribly wrong. Well, in my case, its happened both ways. when ive got awards, n wen i ve got sacked. tasted both, in equal flourish.
PERSONALITY: Crazy humour, wild ideas, always happy n happening. why? bcoz u dont need a reason to be happy, of course u do. if u want to be sad. am a split personality in many ways...so wen im with god, i simply let go everything n i cry without a reason, i feel his warmth, i feel his hands over me. and maybe immediately after reading gita, i mite switch on a porn movie n enjoy it with a chilled beer.
WHAT KEEPS ME ROCKING: I operate best in chaos, clutter, and madness. total peace doesnt make me happy...i need to be in the midst of action, happenings, activity, fights, street side brawls, rushing late, catching flights last moment, multi tasking...etc. 2 things that keep me rocking; Beer, and people who r dear.
COLORS I LOVE: Blue9 coz of its depth n vastness) and Red..( coz its fire, its love, its passion, its madbness, obsession. guys, u need to want something so badly, that it has to happen.
ASPIRATIONS/GOALSTo be known as a very good human communicator, who helped shape minds, attitudes and behaviousr, and someone who helped usher in change in his workspace and in the people n community around him.
STRANGE PPL IVE MET: i love interacting and love making new frends. i eaves drop, i observe, i gain valuable insights from ppl and the surroundings. for instace, ive met many strange ppl like this magnet uncle who collects waste pieces of metal n scrap from sand n dust on the roads, a drunken scinetist who is working towards nullying the theory of gravity, a woman i gave a lift, who had ctried commiting suicide after she discovered her newly wed husband was a chakka, met a strange women who invited me home and then asked me to hav a 3some with her n her daughter( i ran bcoz i was scrared, not that im a sharif guy) ....etc.etc...
WHAT IS ME??t's really difficult to define myself in such a small box. not bcoz im some hot shot, but bcoz i find definitions pretty restrictive in nature. neverthless, i will try.Was born when perhaps, the gods must be crazy. So, doing mad crazy things, following a path untrodden, experimenting with new ideas, and questioning existing..is wat makes me tick.on the personal front, i have one wife, 2 kids and 3 dogs( ask my wife n she will say she has not 3, but 4 dogs). incidentally, i met my wife while trying to help a bleeding donkey on the road...n that day when this amazing woman stopped by, to volunteer, she dint know who she was meeting. Well, as fate would hav it, she later on came to be known as my wife.Initial years, brought up in zimbabwe, later on in surat, n then, last 8 years in bombay. Life has been amazingly happy and happening.
BEEN THERE, DONE THATIve been there, done that all. Right from making a specs with a rear view mirror, to dissecting frogs jus to impress a girl i liked in the science section, to having a dish antenna business, to trying to build my own personal chopper, to trying to be a flower supplier to becoming a don( a la dawood bhai) who would only wear white-n-white, to being kidnapped as a case of mistaken identity, to falling in love with a hare rama hare krishna sadhvi( she was a firang), to almost becoming a misiionary, to becoming a spy for the police department, to meeting rajiv gandhi's assasin face to face...to making my bike into a total james bond kinda gizmo bike, to making my own customsed caps..to failing in one mission 13 times in a row, yet the 14th time i got it...it's all coming up in my book called: My experiments with truth, lies, gandhiji, sex, and ekta kapoor.
WORKWISE: Did my MBA and jumped into creative..coz that's my first love. I blive that the best ideas are the ones that r bruttaly simple...ideas dont depend on budgets, yes, they sure depend on guts and the will to try out something new and different. today, wen it comes to advertising and marketing, wat is most needed is: either big budgets, or balls( of steel) there is no middle path.
DREAMSGoing to Amsterdam( u know why, to spend time seeing goddesses), going to mansarovar( to spend time with god) and most important, to start an animal orphanage in the near future.
THE REASON OF MY EXISTENCE: Everyone is born, grows up, fucks, creates kids, then worries bout bringing up kids, then grows old and finally dies. guys, im not gona be a parasite or just another organism. im here to carry out some mission. To try to do as much for my country, to be the change that my country needs, and to spread the word n belief that yes, u can be the idfference.
WHAT I CURRENTLY DO: U must have read it, yet once again: Am into advertisng, political cartooning, writing short stories, photo features, street life photo graphy, a consumer activist, a citizen reporter, a anti corruption bearue crusader, want to launch my own line of wild and whacked out shirts n t-shirts, want to make a short film(s), experimenting with newer mediums of advertisng and communication...and most important of all, running a small one room clininc for stray animals in new bombay.
WHAT I CAN DO FOR YOU: Help you in your business with some never done, ideas. Whether its ad films, web films, outdoors, or any other modes of communication, i can help yu break thru the ordinary n do something different. By working in advertising, i by default hav contacts in almost all industries..so do get in touch with me incase u need any kinda help/assistance/contacts. contacts
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